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Sturgis Museum Celebrates its first Decade

Collecting Motorcycles for 10 Years

By Christine Paige Diers, with photos from the Sturgis Museum


The Sturgis Motorcycle Museum & Hall of Fame is very excited to be celebrating its 10th Anniversary on June 1, 2011. In its relatively short history, the Sturgis Motorcycle Museum has grown to be a world-class museum with a collection of nearly 100 motorcycles and an impressive array of memorabilia associated with motorcycling and with the history of the Sturgis Motorcycle Rally.

It was spring of 2001 when a group of residents determined that Sturgis needed to have a motorcycle museum. So, in a joint effort the Museum's Board of Directors, the Jackpine Gypsies Motorcycle Club, local students and members of the Sturgis community gathered to scrape, sand, and paint the old church building next to the Pyramid Bar. Gene and Nancy Flagler, owners of the church, determined the rent should be a whopping $1.00 a month, helping to make the Museum's first and most critical year a little easier to manage financially.

The Sturgis Motorcycle Museum & Hall of Fame opened its doors to the public on June 1, 2001. Local and national collectors loaned the new Museum a selection of vintage and rare V-twin and metric motorcycles, offering visitors a glimpse into the magnificent world of two wheels.

After only a year in business, the City of Sturgis was so impressed with the museum’s progress that it offered the old Post Office on the corner of legendary Main Street & Junction Avenue as the museum’s new home. With financial support from the State of South Dakota and many others, the museum was able to open the doors on its present location in 2002.

The Museum has continued to grow, opening its lower level in August, 2003. With several exhibit rooms and an increasingly impressive selection of unique motorcycles, the Sturgis Motorcycle Museum offers a world class experience for visitors.

Today, the Museum is open year round, seven days a week. Summer months are the busiest as people flock to the famous motorcycle mecca, culminating in August during the world-renowned Sturgis Motorcycle Rally. Last year, the museum greeted over 35,000 visitors. For its 10th Anniversary year, the museum hopes to beat that record and welcome even more visitors. We hope you’ll be among them.
Even the girls are lined up to get into the Sturgis Museum.
Even the girls are lined up to get into the Sturgis Museum.


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Reader Comments

Went to the museum a few years back, its an amazing place!

Thursday, June 2, 2011
Editor Response It get's more amazing every year.
--Wilburn Roach

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